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Trainings · Templates · Basic Social Post Template

Basic Social Post Template

This is a basic template that you can use regardless of what video editing software you have available.

Simply use the template, assets, and guidelines here to recreate this template in your own video software.

Template:

Social Post Checklist:

  • Overall Video Size: 1080px by 1080px / 1:1 Ratio
  • Video Length: Under 60 seconds
  • Post Caption: Anything you want! But definitely mention that they can search up the song in the app or visit the link in your bio.
  • Hashtags: Up to 30 hashtags relevant to your genre and music scene. 

Mini Instagram Hashtag Guide:

It's important to use a mix of hashtags based on how popular they are.

At first, you'll have a higher chance of getting noticed on the less popular hashtags before having your posts make a splash with hashtags that are more widely used.

Use the table below for a rough guide of how many hashtags you should use based on how popular they are:

Posts Per Hashtag

# included in your post

% of hashtags in your post

1M+

1

3%

500,000 - 999,999

2

7%

100,000 - 499,999

7

30%

50,000 - 99,999

6

25%

20,000 - 49,999

6

25%

10,000 - 19,999

3

10%

To find out how popular a hashtag is on Instagram, simply search for it in the Instagram search bar: