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How Many Artists Are On Spotify?

By Matthew Vultaggio

March 8, 2021

Spotify is the most popular streaming service in the world right now, so it is natural to wonder how many artists are on the platform today. I’ve researched this topic and wrote about it here.

There are at least 3 million creators and artists on Spotify. However, the last time the official stat was provided by Spotify was in March 2018, so this number is likely to be significantly higher today.

Fast forward to 2021, how many artists are likely to be on Spotify and how can you easily become a Spotify artist yourself?

Read on to find out, my friend. 🙂

How Many Artists Are on Spotify in 2021?

To find out how many artists are on Spotify in 2021, some light detective work needs to be done:

In February 2021, Spotify held an online event called “Stream On” where they announced that there are over 60,000 songs being uploaded to Spotify every single day.

Back in April 2019, the founder of Spotify, Daniel Ek, mentioned there were nearly 40,000 new songs being uploaded to Spotify daily.

That means that in the span of fewer than 2 years, the amount of songs being uploaded to Spotify each day has increased by 50%.

Considering Spotify has not officially made a statement on how many artists were on the platform since 2018, it is safe to say that the number of artists on Spotify has increased in 2021.

Applying some rough math based on the 50% increase in songs in the last 2 years would put the number of artists in 2021 at around 5 million. However, this is just an estimate since Spotify has not released any official numbers at this time.

Does Spotify pay artists?

Artists on Spotify get paid royalties every time that their song is streamed. However, the pay rate can vary and artists do not get paid right away.

The 2 main factors that impact how, when, and how much they get paid are:

  1. Who streamed the song
  2. How quickly Spotify reports the royalty statement

In addition to this, Spotify actually does not pay artists directly. Instead, artists get paid through the music distributor they used to get their music on to Spotify in the first place (more on how you can do this yourself later in this article).

To learn all about how artists get paid on Spotify, check out my article on Spotify royalties for more. 🙂

How much does Spotify pay per stream?

Spotify pays up to $0.00437 per stream. However, Spotify can pay as low as $0.00331 per stream depending on who streams the song.

You can have a look to see how much you stand to make from Spotify by using the best Spotify royalty calculator to calculate from any specific number of streams.

You can also learn more about this in my article titled How Much Does Spotify Pay Per Stream. 🙂

How YOU Can Get Music On Spotify

One of the reasons that there are so many more artists on Spotify each year is due to the fact that it has never been easier to upload music to Spotify.

Although Spotify does not allow artists to directly upload to their platform, it is super easy to upload to Spotify as an artist.

Instead, Spotify teams up with music distributors to act as the middleman between the artists and Spotify.

Artists simply sign up to a music distributor, upload their music and it gets distributed to streaming services and stores like Spotify and Apple Music.

This is now so easy because a company called DistroKid came along and started offering unlimited song uploads for a small annual fee without taking a percentage of any of your earnings away.

In the past, it was WAY too expensive because there were only a small handful of music distributors and you had to pay them a fee for every song you want to be distributed per year.

To learn more about why Spotify does not allow direct uploads, check out my article titled Spotify Direct Upload – Can You Upload Directly To Spotify? 🙂

How to pick a music distributor

Spotify has a preferred list of music distributors that you can work with and right at the top of that list is DistroKid.

DistroKid is actually what I use and what I would recommend to anyone looking to get their music up on Spotify.

To learn more about DistroKid and how to pick the right distributor, you can check out my big fat DistroKid review for more info. 🙂

With that said, I’ve also compared DistroKid to some other popular music distributors as well, if you would like to check out some other options:

How You Can Claim An Official Spotify Artist Profile

After picking a music distributor and uploading your music, you can actually make things more official by claiming your Spotify artist profile.

With an official Spotify Artist Profile, you can:

  • Update your profile picture, biography, and social links
  • Choose an “Artist Pick” (a song, album, or playlist that shows up at the top)
  • Get access to enhanced data and analytics in the Spotify For Artists dashboard
  • Choose a “Fundraising Pick” (a charity or straight-to-artist donation option)
  • The ability to pitch your music to Spotify editors to get on lucrative Spotify editorial playlists

There are 2 methods to claiming your Spotify artist profile:

  1. Through your music distributor
  2. Manually claiming your profile with Spotify

The easiest by far is to claim your profile through your music distributor (that is why I placed it in the #1 position hehe).

To learn how to get instant access with DistroKid, check out my article called Does DistroKid Make A Spotify Account For You?

You will find a detailed walkthrough on that page, as well as a lot more information on the overall process.

However, if you are not using DistroKid, or would like to learn how to manually claim your profile, you can check out my article called How To Claim Your Spotify Artist Profile. 🙂

How Many Artists Are Using Spotify For Artists?

There are at least 1 million users active on Spotify For Artists, the online tool that Spotify created for artists to manage their music and presence on Spotify.

In February 2021, Spotify hosted an online event called ‘Stream On’ where they mentioned that they had reached the milestone of having 1 million users on Spotify For Artists.

To learn more about how to take advantage of Spotify For Artists, check out my Spotify For Artists App & Dashboard Guide. 🙂

How To Actually Get Lots of Streams on Spotify

Spotify is awesome because they have so many different ways for artists to grow their streams and start seeing success in the world of streaming.

The Spotify artist account that you can get access to is great because it allows you to access some new features and really dig into your data.

A key feature that you get access to is the ability to pitch your music to Spotify editors.

You may already know that editorial playlists are the holy grail of playlist placement but did you know Spotify offers other types of playlists and that there is a way you can start to get the editor’s attention?

Spotify also has a growing number of algorithmic playlists and getting on any of these algorithmic or editorial playlists will significantly increase the number of streams you see.

So how do you get on these bad boys?

The honest secret is this…

Release music often.

This is exactly why I really think it is important to choose a music distributor that provides unlimited song uploads for a small fee, like DistroKid.

Otherwise, releasing lots of music can get real expensive, real quick.

How do I know this?

Simple!

I’ve done this myself by releasing my own music on a monthly basis.

At first, I started getting on some Algorithmic playlists and slowly that caught the attention of the Spotify editors.

I’ve now gotten my music on over 10 official Spotify editorial playlists and have racked up over 2 million streams.

If you want to know how I did this in detail, I put together a free course called the 6 Secrets To Spotify Success.

In this free course, I cover:

  • How to get the most out of your latest release, overnight
  • The exact step-by-step process of how to build a music marketing strategy required to make you sweet streams
  • How to grow your Spotify streams, monthly listeners, and fans even if you’re totally new

If that sounds neat to you, then check out the 6 Secrets To Spotify Success, for more.

Otherwise, good luck on your next release, my friend! 🙂

Some of my favorite music marketing tools

Thank you for reading this article, my friend, and I hope you found it helpful as you build your own successful career in music. 🙂

Here is a list of my favorite and most recommended tools and resources that I’ve personally used to get my music streamed over 4,000,000 times on Spotify as an artist.

Any of the paid services or tools listed here are most likely affiliate links, so if you do decide to use any of them, I’ll earn a small commission.

But in all honesty, these are the exact tools that I personally use, love, and recommend to anyone – including my own friends and family.

Music Distribution

To get your music on Spotify on all the other streaming services, I use DistroKid because you get unlimited song uploads for a low annual price.

If you want to learn more about DistroKid and music distribution, check out the in-depth DistroKid review that I’ve put together.

Or, if you want to get started with DistroKid right now, you can save on your first year with the DistroKid discount.

Facebook Ads For Spotify Success

Although Facebook Ads can be a real pain to get working properly, there is no denying that they are incredible for growing Spotify streams and getting your music in front of real fans.

This is why I’ve put together a completely free course that you can check out called Facebook Ads For Musicians’ Spotify Streams. 🙂

Music Publishing Royalties Collection

For collecting all of the publishing, mechanical, and live performance royalties owed to me whenever my music gets streamed or played, my go-to is Songtrust.

Songtrust is a publishing administration company which means that in addition to collecting all of those royalties for me, they do it on a global level.

To learn if Songtrust is right for you, I’d recommend checking out this article on Songtrust vs BMI.

And if you want to get started with Songtrust right now, I’d recommend learning about the Songtrust discount code so that you can get the best price. 🙂

Website & Smart Links

I’m personally not a big fan of the link-in-bio and smart links for music pages like ToneDen and Hyppeddit.

Instead, I prefer having a full-blown WordPress website that allows me to have a full website in addition to unlimited music links.

For getting started with this, I really like Bluehost because it is the cheapest and a theme called Thrive Themes because it is the most flexible and easiest to use.

I’ve actually created a free Smart Links Course that you can take to learn how to get set up and start getting more streams with custom smart links (I’ve even included the templates I am using!).

Want more tools and resources for your music career?

If you’d like to see even more of my favorite marketing tools and resources for musicians and music artists, I’ve created an even larger list on this page: Best Marketing Tools & Resources For Musicians (& Music Artists).

P.S. There are even some free tools and resources included on that page as well! 🙂

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